Johnnie Walker
Formula 1 Packaging
Design
Art Direction
To celebrate the partnership between two iconic brands and drive desirability for Johnnie Walker, we created limited-edition Black Label packaging tailored for the Malaysian market. Designed to commemorate the Sepang International Circuit Grand Prix, the premium packaging was accompanied by exclusive packs for Black and Red Label.
Winning partnership on & off the track.
Concept, design & art direction for Designbridge Amsterdam